Introduction: Elasticity is, just like marginality, a tool to measure changes. Whereas marginality is based on absolute changes, elasticity is based on relative or percentage changes.

Definition: The elasticity of a function y(x) is denoted by ϵ=y(x)xy(x).

Property: For a percentage change %Δy of the function value y(x) caused by a small percentage change %Δx of the variable x, we have %Δyϵ %Δx.